We partner with people and organizations to shape the future,
supporting them through management expertise
Our work is rooted in supporting people and organizations whose aspirations resonate with us. We find genuine fulfillment in seeing those we support grow and thrive.
At the same time, we recognize the responsibility that comes with the influence of our support. It is because we believe in its power that we approach every partnership with care, awareness, and accountability.
We strive to be true partners—SHAPE Partners—who stand alongside the people and organizations working to enrich the lives of many, co-creating a more meaningful and prosperous future together.
01
Value-First Principle
Many consulting firms operate under a revenue-first approach.
In principle, the value an organization seeks to deliver to society should come first, with scale serving as a means to support and extend that value. In practice, however, this order is often reversed, with organizational growth taking precedence over value creation.
We believe it is important to return to this fundamental premise and to remain conscious of the impact our work has on society through our clients. We take responsibility for that impact in how we choose our engagements and how we deliver our services.
Our objective is to build a firm in which our growth is aligned with, and proportionate to, the value and positive outcomes generated through our work.
02
Aspiration First
In many consulting firms, work is treated primarily as a series of tasks, and professionals are often managed as interchangeable resources.
As a result, individuals with distinct perspectives, motivations, and strengths are frequently treated uniformly under the label of “consultant,” rather than being differentiated as professionals with individual capabilities and intent.
We take the view that meaningful value is created when individual intent and conviction are acknowledged and reflected in how work is defined and delivered.
When clients with a clear sense of purpose engage with professionals who align with that purpose, the collaboration can generate outcomes that are difficult to achieve through standardized delivery models alone.
Our focus is to design an environment that enables such collaborations to occur on a consistent basis and supports the creation of new value through the alignment of individual intent and professional expertise.
03
A Collaboration Model of Self-directed Professionals
Across much of the consulting industry, professionals are engaged primarily through traditional, employment-centered structures.
In principle, professional work should be defined by clear accountability for outcomes, with compensation aligned to the value delivered. In practice, however, many engagement models prioritize organizational continuity and fixed roles, which can limit flexibility in how professionals apply their time, expertise, and judgment.
We believe that effective professional relationships are built on mutual trust, respect for individual intent, and clearly defined responsibilities. Our approach is to treat professionals as accountable contributors rather than as capacity to be allocated.
At the same time, the industry landscape is evolving. Boutique firms and professionals operating beyond conventional organizational boundaries are becoming increasingly common, reflecting changing expectations around how professional work is structured.
Against this backdrop, our objective is to form the most effective team for each client by bringing together professionals who share a common purpose and can collaborate as one team, regardless of organizational affiliation.
Strategy
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Expertise
Led by veterans from top strategy firms who ensure the overall quality of each project. Furthermore, we leverage our trusted network of professionals to mobilize experts tailored to the client's industry and project theme, assembling the optimal team for every engagement.
Long-Term Partnership
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Flexible Support
We work alongside our clients for the long term, partnering closely until their aspirations take shape and generate new value. For this reason, we do not offer standardized, short-term “package” services. Instead, we provide customized support tailored to each client’s situation and stage of business, with flexible team structures and fee arrangements designed to meet their specific needs.
A Global Network Across Industries and Markets
Established our Singapore office in 2024, enabling us to support clients by leveraging a broad network across Southeast Asia.
Actively supporting the planning and operations of the Asia Koshien tournament, held in Indonesia since 2024, and maintaining extensive relationships with both Japanese and local sponsor companies across the ASEAN region.
