We partner with the people and organizations shaping the next wave of prosperity, offering dedicated support from a management perspective.
Our work is rooted in supporting people and organizations whose aspirations resonate with us. We find genuine fulfillment in seeing those we support grow and thrive.
At the same time, we recognize the responsibility that comes with the influence of our support. It is because we believe in its power that we approach every partnership with care, awareness, and accountability.
We strive to be true partners—SHAPE Partners—who stand alongside the people and organizations working to enrich the lives of many, co-creating a more meaningful and prosperous future together.
01
Value-First Principle
Many consulting firms have fallen into a “revenue-first” mindset.
In truth, the “value” we provide to society should come first, and “scale” is what enables us to maximize that value. However, in many organizations, this order has been reversed.
We return to our origins, maintaining self-awareness and responsibility for the influence we exert on the world through our clients.
And we aim for a state in which the prosperity and happiness of society align seamlessly with our own growth, moving forward together like interlocking gears.
02
Aspiration First
For many consulting firms, work becomes mere "tasks," and members are treated only as "resources."
In reality, they are individuals rich in personality, with distinct opinions and passions, but they are confined to the mold of being a "consultant."
We believe that true value in the world originates from an individual's pure "aspiration."
And we know the power of believing when we team up with clients who possess that "aspiration" and professionals who resonate with it.
We aim to create a platform where new value is co-created and shared through such encounters.
03
Autonomous Professional Collaboration Model
In many consulting firms, the "talent retention model" has become the mainstream approach.
True professionals should take responsibility for their "results" and receive a reciprocal "remuneration" through a contractual relationship. However, many such relationships have deteriorated into mutual dependence, where individuals trade their valuable time — essentially their own lives — for “stable status and compensation.”
We aim to establish a healthier relationship based on mutual respect and equal standing, valuing the individual "aspirations" of trusted professionals.
In recent years, the trend is shifting, with an increase in independent boutique firms and consultants operating freely.
And we strive for a state in which professionals who resonate with a client’s “aspirations” can form a unified team, transcending organizational boundaries, to provide the best possible support structure for the client.
Strategy
×
Expertise
Led by veterans from top strategy firms who ensure the overall quality of each project. Furthermore, we leverage our trusted network of professionals to mobilize experts tailored to the client's industry and project theme, assembling the optimal team for every engagement.
Long-Term Partnership
×
Flexible Support
We partner with clients over the long term until their vision materializes and generates new value. We offer a flexible team structure and fee model customized to the client’s current situation and business stage, avoiding static, pre-packaged solutions.
Entertainment/Sports
x
Frontrunner in management consulting
We provide strategic support in areas ranging from developing game-side tactics for professional teams to creative direction for entertainment companies. We consider ourselves one of the foremost players in this field in Japan
















